Your fastest
growth hack today
People over 50 hold 80% of the wealth and 70% of the income in the United States but are the target of only 5% of marketing spend.
What’s more? They are starting life all over again.
The Opportunity
Those over 50 hold 80% of the wealth, 70% of income, yet only 5% of marketing dollars are directed their way.
They are the dominant force in most categories with 10x the wealth per head of millennials and 8 trillion a year to spend.
What you get
We design growth hacks to help you accelerate your opportunity with the 50 plus market
● An assessment of both your standing and your opportunity with the 50 plus group
● Developing specific positioning and products for the 50 plus market
● Helping you to scale your business by uncovering intergenerational pathways to fold 50 plus into your current strategy and approach
● Identifying the steps to ensure that 50 plus does not feel excluded by your offering
Our Areas of Expertise
